Frequently Asked Questions

We have several, okay, lots of methods. There are at least 200 factors in Google’s algorithm so it might be safe to say we have 200 methods. We like to explain it this way: If you and your competitor’s website are tied with 100 factors each, then its the 101st one that may put you ahead of them.

The more factors we can apply to your site, the better off you are. Now Google doesn’t deliberately make it this difficult, its just part of the ‘math’ they use.

Think about how many food recipes there are out there. If you had them all, how would you organize them and then how would you find the one recipe when you need it?

We can’t say. Not because don’t want to, its just we can’t say for sure. Google tells us to never promise #1 ranking. Things can change in a heartbeat.

• Google’s Algorithm
• Technology
• Your competitors might start performing SEO and pass you, or they might be spending more resources on SEO than you are
• More competitors may come into play
• Whomever also has access to your website (in house staff, other developers, etc.) may accidentally change settings, delete pages, remove links, etc.

SEO is explained on this page. SEM is Search Engine Marketing. SEM is placing ads on Search Engines like Google, Yahoo and Bing.

There are benefits to both SEO and SEM and depending on your needs and competition, we recommend using both. For example, if you have just launched a website or new service/product, then we can place an ad on a search engine and then start SEO for that same web page or specific page about the product or service.

However, depending on the competition for the product or service, there may already be companies advertising for the same thing. In order to appear at the very top of a search engine, then you need to pay more than the current advertiser.

This double approach, using SEO and SEM will attack it from both ends. SEO will being your rank up from the bottom, while the SEM keeps your paid for link at or near the top.

Every SEO campaign is personalized and customized to each client and for the search term desired. If you business sells many products and if you want each one optimized to be as high as it can on the search engines, then it will be more expensive than 1 product or service with fewer competitors.

Connect with us for more information and pricing.

If you don’t hire ReginaSEO, then make sure you hire someone with experience & knowledge. There a lot of people/companies out there that perform SEO. Some are good and some are bad.

There are a couple of terms to consider.

Black Hat SEO (like the bad cowboys wore in the old movies) and White Hat SEO (like the good guys wore). Google is smart enough to catch the difference if you can’t. If Google catches the Black Hat SEO techniques, then they punish the site. It’s similar to hiring a contractor to renovate your bathroom and doesn’t connect the pipes. Looks good but doesn’t work.